Digital Marketing Strategy: Increasing Brand Awareness and Presence

A 2-day class to help you:

• Develop brand management strategies.
• Build a strong portfolio, image, and positioning.
• Understand different shopper personas.
• Use different campaign evaluation tools and methods.
• Learn different means of using data gathered from pre-campaign testing.

Course Fee (SkillsFuture claimable):

• For Singaporeans aged 40 and above: S$ 140.34
• For Singaporeans aged 16 to 39: S$ 361.34
• For international individuals: S$ 1,204.45

Application fee: S$ 32.70 (Unable to claim with SkillsFuture, reimbursed upon completion of the course)

Entry Requirement:

• Aged 16 years and above and;
• GCE ‘O’ Level with 3 credits including English and Mathematics OR WSQ Advanced Certificate OR WSQ ES WPLN Level 5 and above, and;

• ALL Students are required to have basic digital literacy, knowledge of computers and Microsoft Office