GA Webinar - From Cookies to Consent, Privacy and Measurement in SEA
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GA Webinar - From Cookies to Consent, Privacy and Measurement in SEA

Will stricter privacy laws in SEA disrupt your data collection? Join us for a hands-on session with demo that will help you move!

By Ayudante APAC

Date and time

Wednesday, May 14 · 9 - 10:50pm PDT

Location

Online

Agenda

Speaker Profile

Taku Ogawa

Taku Ogawa is one of Japan’s foremost web analytics experts, with experience at Recruit, CyberAgent, and Amazon Japan. As the founder of HAPPY ANALYTICS, he specializes in KPI design, GA4 data analys...

Speaker Profile

Takumi Shakuya

Takumi, widely known as “Shakky,” has been a driving force in the digital marketing space since his early days at Google Japan in 2008. Now at Ayudante, he leads strategic development as the Digital ...

12:00 PM - 1:00 PM

Agenda (1st Half) - Privacy and Regulation in SEA

Takumi Shakuya

Kick off the webinar with a deep dive into the evolving global and Southeast Asian (SEA) privacy landscape — from sweeping legal reforms to technical changes by major browsers and the latest ad platf...

1:00 PM - 2:00 PM

Agenda (2nd Half) - Consent Mode and GA4

Taku Ogawa

In the second half, we shift our focus to Google Analytics 4 and Consent Mode — unpacking the essentials of cookie behavior, the power of privacy-aware measurement, and hands-on methods for implement...

About this event

  • Event lasts 1 hour 50 minutes

Location: Zoom

As privacy regulations tighten across Southeast Asia, marketers must adapt with smarter, compliant strategies.

Join APAC’s leading privacy experts in this exclusive webinar to explore the evolving landscape of data privacy, consent management, and measurement excellence.

Learn how to implement GA4 Consent Mode using Google Tag Manager and discover practical solutions for high-quality data collection. With insights from Singapore to Vietnam, this session is essential for staying competitive in a cookieless, AI-driven future.


Event Page: https://bit.ly/4ioiLII

Frequently asked questions

Who Should Attend?

Digital Marketing Managers / Directors / Data Analysts / Web Analysts / Privacy and Compliance Officers / Legal Teams

1. Digital Marketing Managers / Directors

Optimize campaign measurement, improve conversion tracking, and understand Consent Mode’s impact on data

2. Data Analysts / Web Analysts

Enhance GA4 implementation, model behavior data, and maintain data quality

3. Privacy and Compliance Officers / Legal Teams

Stay compliant with evolving SEA privacy laws while aligning digital measurement tools with legal standards

Tags

Organized by

Ayudante APAC

Ayudante APAC (formerly Sparkline), SG-based under Ayudante Group, GA4 Certified Sales Partner.